PURE Design Environments

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PURE Design Environments creates luxurious custom residential and boutique commercial environments for clients in the Southwest Region and beyond. Led by award-winning founder Jaque Bethke, the PURE Design team includes architects, designers, and project managers with extensive experience in building one-of-a-kind environments with a focus on sustainability and efficiency. At every step of the planning, design, and construction process, clients of PURE Design enjoy unbridled creativity, technical excellence, and impeccable attention to detail. To view the PURE Design gallery of luxury home renovations and new builds, hotels, offices, casinos, and other environments, visit puredesignlife.com.


We believe that every tactile element in a project should possess a continuity of concept and a cohesive voice. Not only do we want to create an extraordinary space, we want to create an experience that becomes a destination in its own right with a unique sense of spirit and soul.

  • Composed of AIA, ASID, IALD, and NCIDQ certified interior design and architecture professionals offering unbridled creativity, refined architectural detail and dynamic spatial awareness.
  • Ingenuity;  Real innovation is achieved by pushing boundaries and going beyond common design stereotypes.
  • Artistry; Our gifted designers have an eye for uniqueness and originality, true masters of their art.
  • Passion; We take absolute pride in creating our projects, enriching our clients lifestyle, and inspiring exemplary design.